What we do.

Vermeulen Officer Media specialise in customer publishing for brands keen to develop richer, longer-lasting relationships with their customers, present their brand in new ways and build a catalogue of content that can be shared across multiple platforms.

Most marketers understand the importance of content to engage audiences, but overwhelmingly organisations consider content production in terms of time, quality, frequency and cost one of their biggest challenges in marketing today.

Our Customer Publishing models help eliminate these, producing a vast library of written content, images and video for marketing teams to utilise in effective cross-channel content marketing activation.  All the while celebrating your customers with a stunning, editorially rewarding publications that drive brand engagement, sales and thought leadership.

Custom publishing in a nutshell.

Print may be declining in the retail environment, but the largest circulation magazines remain the free-to-customer branded content titles where a print resurgence is taking place. In today's content mix, Long Form Content dominates. Print is still the most beautiful way to present a target market with this and ready-made, valuable audiences of your customers or prospects are waiting to hear from you.

The cost of producing something unique can be your own or offset with third party advertising. This isn't as scary as it sounds, if fact our case study with the Giltrap Group 66 Magazine is a superb example of how the model can become a cost-neutral initiative very quickly for you. We take care of the production, sales, printing and distribution. Easy.

It's all good.

We're holistically passionate about publishing, media and content in all formats. Like you, we think multi-channel for your brand and can create enough content to feed the hungriest of media-loving organisations with regularity and unwavering quality. Social media content, video, blogs, Press Releases, Podcasts. Whatever you need, it's all in a day's work for us.